While we’re a relatively little service company with minimal impact potential we have always felt its important to walk the talk on sustainability. To that end Digital Eskimo has worked very hard to minimise our operational impact on the environment over the years. In order to help us better understand these impacts, and develop more effective strategies to address them, we calculated our ecological footprint for the 2009 financial year and created this interactive infographic to help simplify the complexities of this type of reporting.
Ecological footprinting is one way of measuring whether the way in which we operate is sustainable in a global context. We chose this method because it is widely used, it provides results in an understandable format while clearly showing relative impacts of different elements of our operations.
We decided to utilise the excellent Victorian EPA calculator, developed in conjunction with the Centre for Design at RMIT. The calculator uses only generic data inputs (which are easier to audit in a small business such as ours) and the results therefore serve as approximations rather than exact figures. While this isn’t as accurate as a full audit delivered by specialists, for a company such as ours (with expertise in house and limited resources) it is the far more practical and affordable option.
The soccer fields were our idea.
Explore our 2009 ecological footprint
