Ben Hoh

Creative Director

Ben loves to embrace contradiction and difference, both as a design method and as an approach to the world (give him a nerdy chance and he’ll try to squeeze in the term “nomad thought” or “dialectical synthesis”, depending on his mood). He has engaged in social movement activism, designed websites for Coca-Cola, Disney and Microsoft, run community arts projects with refugees, and pursued academic research in Cultural Studies. He’s particularly proud of his work on Swapping Lives and First Australians, two online documentary projects for SBS that explored non-linear narratives.

These projects highlight a passion that runs through all of his work: an interest in the different ways we can tell stories. The fact that Digital Eskimo’s Considered Design methodology pays great attention to people’s stories is why Ben left almost a decade of freelance design work to rejoin a studio. Ben’s interest in stories follows through to how they engage with spaces and systems. Therefore mobile user experience, locative media, ubiquitous computing, urbanism and service design use a lot of his spare brain cells.

Lastly, Ben also wears a lot of black — he’s a designer.